Patrick Fitzgerald Copywriting

Conceptual copywriting & curated AI adaptations

I’m a freelance conceptual copywriter with 20+ years of experience across B2B, healthcare and consumer brands.

I develop ideas, positioning and brand platforms — and write for them across campaigns, websites, launches and long-form communication.

I also work increasingly with AI-generated content adaptation, helping turn generic AI output into communication that sounds on-brand. That includes finessing Swedish-English and French-English translations so they sound native.